http://jgdarden.com/batteryfaq/batbrand.htm
Lots of detail on who makes what brand here. Below from the wiki.
The majority of car batteries are created by 3 manufacturers - Delphi, Exide and Johnson Controls Industries. Delphi makes some EverStart models sold in Walmart and ACDelco. Johnson Control Industries makes Duralast seen in Autozone stores, Diehard - sold in Sears, Kirkland - the Costco brand, Motorcraft - which Ford sells, some of the EverStarts, and Interstate. Exide makes Exide batteries, Bosch, Champion, Napa and even a % of the EverStart batteries.
Given that - buy based on dimensions, convenience, cca, and price. Brand name, as you can see by manufacturer, means little. Kirkland brand at Costco generally considered a best buy.
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82 242-6.2L; '17 Mazda3; '16 Crosstrek
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